B.Duck, the little yellow duck, once again played new tricks across borders, and jointly staged &quo

IP co-branding has become a sharp weapon for brands to get out of the circle. As the number one original IP in China, B.Duck has played new tricks in the design of joint events in recent years. It has not only upgraded various creative gameplays, but also has dreamy linkages with brands in different fields, and has also launched many designs. This cross-border co-branded product full of emotion has brought many special surprises to consumers. Recently, B.Duck's little yellow duck co-branded Naixue's Tea launched a co-branded special drink with duck feces-flavored treasure tea, accompanied by a series of co-branded measures such as surrounding and store theme atmosphere layout, bringing consumers an all-round experience.


It is understood that B.Duck and Naixue's Tea cooperated to launch the martial arts blockbuster "Wulin True Fragrance". "There are rumors in the rivers and lakes that the first fragrance in the martial arts is duck dung fragrance, but after hearing this name, no one dares to get close to it..." The short film begins with a self-deprecating tone, telling a story of a martial arts search for fragrance The story of "Nayuki's Tea" created a martial arts world through animation. Because no one appreciates the fragrance of duck feces, Nai Yaya took this fragrance and retired to the world. One day, B.Duck, a duck hero who loves treasure hunting, found the residence of Nai Yaya. The whole story is short and interesting, which not only shows B.Duck's fearless and courageous adventurous spirit, but also shows its Be Playful playful spirit.



In the store products, duck droppings fragrant treasure tea and duck head silicone Peripheral products such as cups will be updated simultaneously on the day of the official announcement. Among them, duck feces fragrant treasure tea is made of Chaoshan duck feces fragrant tea, which is slowly roasted for 2-8 hours to let the clear tea fragrance out, and then select the high-quality milk source of soft and mellow milk, served with creamy snow mountain, pecan fruit and Brown sugar pearls bring a rich taste and echo the artistic conception of "treasure tea".

In recent years, B.Duck has successively joined hands with outstanding brands such as Peace Elite, Fifth Personality, and Palace Culture. try. B.Duck is good at discovering and digging deep into the style characteristics of different brands, accurately discovering the highlights, seeking to break the circle of cooperation, bringing the value of 1+1>2, and showing the spirit of undefined and continuous exploration of China's first original IP brand. In the future, as China's first original IP, B.Duck will continue to explore more fields and circles, and bring more cross-border cooperation surprises to fans and consumers.