B. Duck, Little Yellow Duck, and "Identity V" are jointly launched with dual IPs to create
On December 23rd, the collaboration between Chinese original IP B. Duck and NetEase's first 1v4 asymmetric competitive mobile game "The Fifth Personality" was officially launched. As a Chinese original IP brand, B. Duck has always been loved by young consumers for its trendy and cute image, while B. Duck Duck has been constantly exploring new gameplay, and this game linkage covers both online and offline parts, providing players with a satisfying experience.
Unlock new images and play new tricks
The most popular image for this collaboration is the one dressed in the rare fashion of "B. Duck" and the mercenary treasure fashion of "B. Duck Tide" on the 26th. The former features stained white napkins, buttoned eyes, exposed cotton balls, and fishbone weapon elements of the yellow duck, which not only continues the absurd Gothic art style of Identity V, but also retains the classic appearance of the yellow duck, reducing the horror atmosphere of the game and allowing players to feel more fun during the pursuit process.
The latter highlights the Fifth Personality and B Duck's trendy style, with black and green contrasting colors that closely follow fashion trends, dirty braids showcasing unique personality, and a skateboarding style that he carries with him, is highly anticipated for the visual presentation he pursues in the game.
As a Chinese original IP brand B Duck has always been a cute and adorable image, leading the trend. And the linkage with 'The Fifth Personality' breaks through people's previous understanding of B The perception of the image of Duck has enhanced interaction and communication with game players, making B The image of Duck, the little yellow duck, has gained more possibilities and established a better emotional connection with the younger generation.
IP+real-life entertainment achieves two-way empowerment
On December 18th, B. Duck teamed up with Identity V to create a themed pop-up park and landed in Shanghai Joy City. The classic Moon River scene and interactive game characters create a strong atmosphere, and there are also events such as the "Duck King" competition on site.
On January 8th, the first immersive themed escape room event jointly produced by B. Duck and Identity V will also begin. The four major themed escape rooms are closely related to the game, providing players with a real and strong sense of immersion, as if they were in a game scene, making the real experience even more satisfying.
Breaking through the dimensional wall and exploring new experiences of "IP+gaming"
Since the launch of the event on December 23rd, there has been an endless stream of fresh gameplay, including online fashion collaborations, offline pop-up themed events, and related products. The "dual IP" collaboration has brought unlimited imagination. This time B The deep cross-border collaboration between Duck and Identity V breaks the dimensional barrier and brings an immersive experience that is extremely exciting and challenging, making players unable to resist.
B. Duck, as an original IP brand, has always focused on innovation and actively explored new cross-border models of "IP+gaming" to create different interactive experiences and create different atmospheres and feelings for players. This not only expands B The influence of Duck as a Chinese original IP has also enriched the possibilities for the development of the IP industry, promoting the surging trend of the IP industry.