B. Duck, the little yellow duck, once again crosses boundaries and plays new tricks, collaborating w
IP co branding has become a powerful tool for brands to gain popularity. B. As the first original IP in China, Duck has played a new role in the design of joint events in recent years. It has not only upgraded various creative gameplay and dreamy linkage with brands in different fields, but also launched many cross-border joint products with strong design sense, bringing many special surprises to consumers. Recently, B. Duck collaborated with Nayuki Tea to launch a special drink called Duck Shit Fragrance Treasure Tea. Along with a series of joint initiatives such as surrounding and store themed atmosphere decoration, it brings consumers a comprehensive experience.
It is reported that B. Duck and Nayuki Tea have collaborated to launch the martial arts blockbuster "Wulin Zhenxiang Zhuan". There are rumors in the martial arts world that the first fragrance is Duck Shit Fragrance, but upon hearing this name, no one dares to approach it... "The short film begins with a sarcastic tone, telling the story of a martial arts quest for fragrance and creating a martial arts world of" Nayuki's Tea "through animation. Naiya Duck has retired from the martial arts world due to the lack of appreciation for the fragrance of duck droppings. One day, Duck Hero B., who loves treasure hunting Duck searched for fragrance and found the residence of Naya Duck. After numerous tests by Naya Duck, Duck Hero finally became acquainted with Duck Shit Fragrance Treasure Tea. The whole story is short and interesting, not only showing B The fearless and adventurous spirit of Duck, the little yellow duck, also demonstrates its playful spirit of being playful.
On the day of official announcement, peripheral products such as Duck Shit Fragrance Treasure Tea and Duck Head Silicone Cup were simultaneously launched in the store. Among them, the Duck Shit Fragrant Treasure Tea selects Chaoshan Duck Shit Fragrant Tea leaves, which are slowly roasted for 2-8 hours to release the refreshing tea aroma. Then, high-quality milk sources with soft and mellow milk are selected, accompanied by creamy snow mountains, green root fruits, and black sugar pearls, bringing a rich and layered taste that echoes the artistic conception of "Treasure Tea".
In recent years, B. Duck has successively partnered with excellent brands such as Peace Elite, Fifth Personality, and Palace Museum Culture. This joint cooperation with Nayuki Tea is another attempt in a new field. B. Duck is adept at discovering and delving into the stylistic traits of different brands, accurately identifying highlights, seeking breakthrough collaborations, and bringing value of 1+1>2, demonstrating the spirit of China's first original IP brand that is undefined and constantly exploring. In the future, as the first original IP in China, B. Duck will continue to explore more fields and circles, bringing more surprises of cross-border cooperation to fans and consumers.